Driving Growth for a Portland MSP - From Prospecting to $10K MRR
Our client serves multiple industries, helping companies improve their IT infrastructure and support.
Campaign type
Duration
Resources engaged
Top MRR booked
Business Problem
- The MSP struggled with generating qualified leads consistently, often getting mismatched prospects outside their ideal client profile.
- Despite having skilled salespeople, they faced challenges in closing deals due to poor lead quality and lack of nurtured engagement.
- Traditional marketing approaches (events, ads, referrals) brought inconsistent results and proved costly without measurable ROI.
Our Plan
- Began with targeted prospecting using AI-driven insights to identify the right decision-makers in South West Portland.
- Designed smart campaigns with the right parameters—personalized messaging, timely follow-ups, and nurturing frameworks.
- Managed end-to-end engagement, from handling replies to scheduling sales appointments for the MSP team.
Result
- Delivered a steady pipeline of 3–4 high-quality leads per month.
- Achieved MRR growth of ~$10,000 directly attributed to these appointments.
- Established a repeatable, scalable system for continuous lead generation and closures.
I've worked with V and his team for a few years now. They are experts in their field. Since we've used them, we've acquired more clients and lead appointments at a very fair rate for their services.
Leeanna Raposo,
CFO
We have multiple companies that TLM has assisted with Lead Generation. Their process is highly adaptable and works across multiple industries.
Alan Harlan,
President
We are pleased with the response time and quality of leads that TLM has provided.
Matt Trimble,
Regional Manager
