MSP case study · Portland, OR

How a Portland MSP Won $6,000 MRR After a Prospect's In-House IT Person Left

A Portland food and beverage company lost its in-house IT person and had been getting by with a contractor. TLM's Managed IT email reached the COO, who gave our client a chance. The deal closed in October 2026 at about $6,000 a month.

October 30, 2026
Campaign type
Managed IT
Prospect
Food & beverage, COO
Days to close
Lead to close|< 2 months
Monthly recurring revenue
$6,000
Annual contract value
~$72,000
Business problem

What wasn't working

The company, a Portland food and beverage business, had run IT through one in-house person. When that person left, it brought in a contractor to keep things going. That was the setup when TLM's Managed IT email reached its COO.

  • In-house IT leftthe company's only internal IT person moved on
  • Contractor stopgapsupport covered by an outside contractor since
  • COO engagedthe decision-maker replied to our client's campaign
  • Same buildingour client already supports a similar business there
Prospect timeline

From first email to signed contract

  1. Sep 2, 2026 · Day 0
    Hot lead passed to our clientThe COO responded to our client's Managed IT campaign and TLM handed the lead over.
    Less than two months from lead to signed deal
  2. Oct 2026
    Deal closed at about $6,000 per monthManaged IT starts the following week. The final monthly figure depends on the company's computer count.
The prospect's IT person had left and a contractor was filling the gap when our email arrived. The COO gave our client a chance, and the deal closed in under two months.
Trigger words

The words that got the reply

Why they switched

How our client answered every pain point

[[Why they switched|From a contractor to a managed IT partner|Before|With our client]] The company had been patching IT together since its in-house person left. This is what changed.

With the old MSP
With our client
  • In-house IT person leftManaged IT from a local MSP
  • Contractor covering supportAn agreement priced on the company's computer count
  • Finding the right fitAn MSP that already supports a similar business in the same building

We closed that deal! Great lead! They had an internal person that left and have been using a contractor, but since they got your email, decided to give us a chance.

Our MSP client, Portland, OR
Results

What the deal delivered

One new managed IT client, signed after the prospect's in-house IT person left.

  • ~$6,000new monthly recurring revenueEstimated. The final figure depends on computer count.
  • ~$72,000annual recurring revenueTwelve months of the new contract, from one client.
How a Portland MSP Won $6,000 MRR After a Prospect's In-House IT Person Left

How a Portland MSP Won $6,000 MRR After a Prospect's In-House IT Person Left

A Portland food and beverage company lost its in-house IT person and had been getting by with a contractor. TLM's Managed IT email reached the COO, who gave our client a chance. The deal closed in October 2026 at about $6,000 a month.

How a Portland MSP Won $6,000 MRR After a Prospect's In-House IT Person LeftHow a Portland MSP Won $6,000 MRR After a Prospect's In-House IT Person Left
Campaign type
Managed IT
Duration
1 deal
Resources engaged
1
Top MRR booked
$6,000

Business Problem

A Portland food and beverage company had relied on one in-house IT person. When that person left, the company kept things running with a contractor.

Prospect Timeline

TLM passed the COO to our client as a hot lead on September 2, 2026. The deal closed in October 2026, less than two months later.

Result

About $6,000 in new monthly recurring revenue from one deal.

How a Portland MSP Won $6,000 MRR After a Prospect's In-House IT Person Left

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I've worked with V and his team for a few years now. They are experts in their field. Since we've used them, we've acquired more clients and lead appointments at a very fair rate for their services.

Leeanna Raposo,

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